EXMBM522

Marketing Strategy

2022

15

500

B Trimester, and other teaching periods

Hamilton

EXPM510

This paper presents a strategic view of marketing to illustrate what drives value for customers, organisations and stakeholders in an ever changing environment. Learn core marketing concepts and understand how to develop and present a strategic marketing plan.

Teaching Periods and Locations

  • 22N (HAM)
    Cancelled
    Contact the School or Faculty Office for more information.
22B (HAM)
Paper outline 		B Trimester :
18 Jul 2022 - 13 Nov 2022 		Hamilton 100% internal assessment
22J (HAM)
Paper outline 		07 Mar 2022 - 10 Apr 2022 Hamilton 100% internal assessment
22N (HAM)
 Cancelled Contact the School or Faculty Office for more information.

If your paper outline is not linked below, try the previous year's version of this paper.

Timetabled lectures

22B (HAM) 22J (HAM)
Name Day Time Room Dates
Lecture 1 Mon 3:00 PM - 6:00 PM MSB.1.36, Hamilton Jul 18 - Oct 23
Visit the online timetable for this paper for more details
Name Day Time Room Dates
Lecture 1 Tue 11:00 AM - 2:00 PM MSB.1.36, Hamilton Mar 8 - Mar 13
Lecture 2 Wed 2:00 PM - 5:00 PM MSB.1.36, Hamilton Mar 9 - Mar 13
Lecture 3 Fri 2:00 PM - 5:00 PM MSB.1.36, Hamilton Mar 11 - Mar 13
Lecture 4 Tue 11:00 AM - 2:00 PM MSB.1.36, Hamilton Mar 15 - Mar 20
Lecture 5 Wed 2:00 PM - 5:00 PM MSB.1.36, Hamilton Mar 16 - Mar 20
Lecture 6 Fri 2:00 PM - 5:00 PM MSB.1.36, Hamilton Mar 18 - Mar 20
Lecture 7 Tue 11:00 AM - 2:00 PM MSB.1.36, Hamilton Mar 22 - Mar 27
Lecture 8 Wed 2:00 PM - 5:00 PM MSB.1.36, Hamilton Mar 23 - Mar 27
Lecture 9 Fri 2:00 PM - 5:00 PM MSB.1.36, Hamilton Mar 25 - Mar 27
Lecture 10 Tue 11:00 AM - 2:00 PM MSB.1.36, Hamilton Mar 29 - Apr 3
Visit the online timetable for this paper for more details

Indicative Fees

    • You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Domestic
International
22B (HAM) $1,015
22J (HAM) $1,015
22N (HAM) $1,015

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
22B (HAM) $4,050
22J (HAM) $4,050
22N (HAM) $4,050

You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.

Available subjects

Executive Education
  • Paper details current as of 2 Jun 2024 00:59am
  • Indicative fees current as of 18 Nov 2024 01:20am