15
100
A Trimester, B Trimester, and other teaching periods
Hamilton, Online, Tauranga, Hamilton Waikato College, National Economics University, Vietnam, Hangzhou City University, Hangzhou China
MKTG151 and MKTG209
To see available locations for each teaching period, view the teaching periods and locations table.
This paper focuses on the role of Marketing in business, introducing students to marketing research, consumer behaviour, and analysis, as essential tools for developing brand positioning strategies that create value.
Teaching Periods and Locations
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23A (HAM)
Hamilton, On-campus
23A (HAM)A Trimester :27 Feb 2023 - 25 Jun 2023HamiltonOn-campusPaper outline100% internal assessment -
23A (NET)
Online
23A (NET)A Trimester :27 Feb 2023 - 25 Jun 2023OnlineOnlinePaper outline100% internal assessment -
23A (TGA)
Tauranga, On-campus
23A (TGA)A Trimester :27 Feb 2023 - 25 Jun 2023TaurangaOn-campusPaper outline100% internal assessment -
23B (HAM)
Hamilton, On-campus
23B (HAM)B Trimester :10 Jul 2023 - 05 Nov 2023HamiltonOn-campusPaper outline100% internal assessment -
23B (HWC)
Hamilton Waikato College, FLEXI mode, Synchronous
23B (HWC)B Trimester :10 Jul 2023 - 05 Nov 2023Hamilton Waikato CollegePaper outline100% internal assessment -
23B (NET)
Online
23B (NET)B Trimester :10 Jul 2023 - 05 Nov 2023OnlineOnlinePaper outline100% internal assessment -
23C (HWC)CancelledContact the School or Faculty Office for more information.
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23G (HAM)
Hamilton, FLEXI mode, Synchronous
23G (HAM)G Semester :13 Nov 2023 - 17 Dec 2023HamiltonPaper outline100% internal assessment -
23VB (VTN)
National Economics University, Vietnam, On-campus
23VB (VTN)24 Jul 2023 - 12 Nov 2023National Economics University, VietnamOn-campusPaper outline100% internal assessment -
23X (ZUC)
Hangzhou City University, Hangzhou China, On-campus
23X (ZUC)25 Sep 2023 - 04 Feb 2024Hangzhou City University, Hangzhou ChinaOn-campusPaper outline100% internal assessment
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23A (HAM) Paper outline |
A Trimester : 27 Feb 2023 - 25 Jun 2023 |
Hamilton | On-campus | 100% internal assessment |
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23A (NET) Paper outline |
A Trimester : 27 Feb 2023 - 25 Jun 2023 |
Online | Online | 100% internal assessment |
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23A (TGA) Paper outline |
A Trimester : 27 Feb 2023 - 25 Jun 2023 |
Tauranga | On-campus | 100% internal assessment |
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23B (HAM) Paper outline |
B Trimester : 10 Jul 2023 - 05 Nov 2023 |
Hamilton | On-campus | 100% internal assessment |
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23B (HWC) Paper outline |
B Trimester : 10 Jul 2023 - 05 Nov 2023 |
Hamilton Waikato College |
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100% internal assessment |
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23B (NET) Paper outline |
B Trimester : 10 Jul 2023 - 05 Nov 2023 |
Online | Online | 100% internal assessment |
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23C (HWC) |
Cancelled | Contact the School or Faculty Office for more information. | ||
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23G (HAM) Paper outline |
G Semester : 13 Nov 2023 - 17 Dec 2023 |
Hamilton |
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100% internal assessment |
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23VB (VTN) Paper outline |
24 Jul 2023 - 12 Nov 2023 | National Economics University, Vietnam | On-campus | 100% internal assessment |
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23X (ZUC) Paper outline |
25 Sep 2023 - 04 Feb 2024 | Hangzhou City University, Hangzhou China | On-campus | 100% internal assessment |
If your paper outline is not linked below, try the previous year's version of this paper.
HWC and NWC occurrences of this paper are exclusively for International Diploma students. Please contact the University of Waikato College for more information. NVT and VTN occurrences of this paper are exclusively for National Economics University students. Please contact the Waikato Management School for more information. The ZUC occurrence of this paper is exclusively for Zhejiang University City College students. Please contact the Waikato Management School for more information.
Timetabled lectures
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23A (HAM)
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23A (TGA)
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23B (HAM)
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23B (HWC)
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23G (HAM)
| Name | Day | Time | Room | Dates |
|---|---|---|---|---|
| Lecture 1 | Mon | 11:00 AM - 1:00 PM | - | Feb 27 - Jun 4 |
| Name | Day | Time | Room | Dates |
|---|---|---|---|---|
| Lecture 1 | Tue | 12:00 PM - 2:00 PM | TCBD.2.03, Tauranga | Feb 28 - Jun 4 |
| Name | Day | Time | Room | Dates |
|---|---|---|---|---|
| Lecture 1 | Tue | 2:00 PM - 4:00 PM | - | Jul 11 - Oct 15 |
| Name | Day | Time | Room | Dates |
|---|---|---|---|---|
| Lecture 1 | Mon | 4:00 PM - 6:00 PM | LAIN.G.06, Hamilton Waikato College | Jul 10 - Oct 15 |
| Lecture 2 | Thur | 4:00 PM - 6:00 PM | LAIN.G.06, Hamilton Waikato College | Jul 13 - Oct 15 |
| Name | Day | Time | Room | Dates |
|---|---|---|---|---|
| Lecture 1 | Tue | 10:00 AM - 2:00 PM | J.B.07, Hamilton | Nov 14 - Dec 17 |
| Lecture 2 | Thur | 10:00 AM - 2:00 PM | K.B.07, Hamilton | Nov 16 - Dec 17 |
Indicative Fees
You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
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| 23A (HAM) | $888 |
| 23A (NET) | $888 |
| 23A (TGA) | $888 |
| 23B (HAM) | $888 |
| 23B (HWC) | $888 |
| 23B (NET) | $888 |
| 23C (HWC) | $888 |
| 23G (HAM) | $888 |
| 23VB (VTN) | $888 |
| 23X (ZUC) | $888 |
You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
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| 23A (HAM) | $4,091 |
| 23A (NET) | $4,091 |
| 23A (TGA) | $4,091 |
| 23B (HAM) | $4,091 |
| 23B (HWC) | $4,091 |
| 23B (NET) | $4,091 |
| 23C (HWC) | $4,091 |
| 23G (HAM) | $4,091 |
| 23VB (VTN) | $4,091 |
| 23X (ZUC) | $4,091 |
You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
Available subjects
- Paper details current as of 2 Jun 2024 13:11pm
- Indicative fees current as of 18 Nov 2024 01:20am