15
100
B Trimester
Hamilton, Tauranga
MRKTG202, MKTG255, MKTG355
This paper introduces consumer behaviour and research methods, relating to strategic marketing decisions. Theories draw from psychology, social and behavioural sciences and emphasise decision making processes and research methods for consumer markets.
Teaching Periods and Locations
-
25B (HAM)
Hamilton, FLEXI mode, Asynchronous
25B (HAM)B Trimester :07 Jul 2025 - 02 Nov 2025HamiltonPaper outline100% internal assessment -
25B (TGA)
Tauranga, FLEXI mode, Synchronous
25B (TGA)B Trimester :07 Jul 2025 - 02 Nov 2025TaurangaPaper outline100% internal assessment
|
|
|
|
|
|
|---|---|---|---|---|
|
25B (HAM) Paper outline |
B Trimester : 07 Jul 2025 - 02 Nov 2025 |
Hamilton |
|
100% internal assessment |
|
25B (TGA) Paper outline |
B Trimester : 07 Jul 2025 - 02 Nov 2025 |
Tauranga |
|
100% internal assessment |
If your paper outline is not linked below, try the previous year's version of this paper.
Indicative Fees
You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
|
|
|
|---|---|
| 25B (HAM) | $968 |
| 25B (TGA) | $968 |
You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
|
|
|
|---|---|
| 25B (HAM) | $4,553 |
| 25B (TGA) | $4,553 |
You will be sent an enrolment agreement which will confirm your fees. Tuition fees shown are indicative only and may change. There are additional fees and charges related to enrolment - please see the Table of Fees and Charges for more information.
Available subjects
- Paper details current as of 2 Jun 2024 06:41am
- Indicative fees current as of 18 Nov 2024 01:20am